Features
Everything included. $99 a month per site.
No tiers and no add-ons. Here is all of it, with what's on by default and what needs a setup step.
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WebsiteA real site, built from about eleven questions.Search and blogA blog post drafted every week.The full list
Only what runs today is listed. Anything that needs a setup step says so.
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Availability
Showing 71 of 71
| Feature | What you get | Availability |
|---|---|---|
Three design directions Website | Pick the look that fits your business before anything is published. | Included |
Click-to-edit or ask the AI Website | Change text by clicking it, or describe the change and the AI makes it. | Included |
Restore points Website | Every edit is saved, and the last 100 are kept. | Included |
Site-wide find and replace Website | Change a name, price or phrase everywhere at once. | Included |
Your own domain Website | Guided DNS records and automatic HTTPS. | Needs setupNeeds a DNS change at your registrar. We give you the exact records. |
Full HTML export Website | Download the whole site whenever you like. | Included |
Weekly search audit Search and blog | Checks broken links, missing headings and image descriptions, and duplicate page descriptions, and shows the score over time. | Included |
Editorial calendar Search and blog | Drag a post to reschedule it. | Included |
Review queue Search and blog | Drafts with search scores and duplicate warnings, ready to approve. | Included |
Page titles and descriptions Search and blog | Suggested by AI for every page. | Included |
Search technical basics Search and blog | Structured data, sitemap and robots are handled for you. | Included |
Author boxes, related posts and reading time Search and blog | Added to every article. | Included |
Refresh drafts for fading posts Search and blog | Posts that have gone stale get a rewrite draft for your approval. | Turn on |
Instant new-lead email Leads and customers (CRM) | Every form, chat and booking emails you at once, and spam is screened out. | Included |
Who to call today Leads and customers (CRM) | A ranked list with an opening line drafted for each person. | Included |
Pre-call brief Leads and customers (CRM) | A short brief on a person before you contact them. | Included |
Deal pipeline board Leads and customers (CRM) | Move deals between stages on one board. | Included |
Tasks with a daily reminder email Leads and customers (CRM) | A daily email of overdue and due-today tasks. | Turn on |
Automatic segments Leads and customers (CRM) | VIP, at-risk and Champions groups, kept up to date. | Included |
Customer health score Leads and customers (CRM) | Rescored weekly, with a follow-up task when it drops. | Included |
CSV import Leads and customers (CRM) | Bring your list in, with AI matching your columns. | Included |
Send leads to another CRM Leads and customers (CRM) | Pass each lead on by webhook. | Included |
AI sorting on every question Customer questions and chat | Each question is sorted when it arrives. | Included |
Spam and phishing screen Customer questions and chat | Junk is filtered out, with a 'not spam' button if it gets one wrong. | Included |
Response targets Customer questions and chat | Warnings before a target is missed. The clock pauses outside business hours. | Included |
Saved replies Customer questions and chat | Proposed by AI from your most frequent questions. | Included |
Satisfaction survey Customer questions and chat | Customers rate the answer they got. | Included |
Public help center Customer questions and chat | Visitors search, and AI answers cite your articles. | Included |
Site search Customer questions and chat | Shows what visitors searched for and could not find. | Included |
Customer emails become questions Customer questions and chat | Emails to your support address turn into tickets in the inbox. | Needs setupNeeds your own verified sending domain. |
Online booking Booking, quotes and invoices | Services with length, price, notice period and weekly hours. | Turn on |
Booking reminders Booking, quotes and invoices | Sent 24 hours and 1 hour before. | Turn on |
Quote builder Booking, quotes and invoices | Tax, terms and a validity window. Customers accept online. | Included |
Invoices with tracking Booking, quotes and invoices | Viewed, paid and overdue tracking, with overdue reminders sent for you. | Included |
Pay online from the invoice Booking, quotes and invoices | A pay link on every invoice. A 2% platform fee applies on top of Stripe's. | Needs setupNeeds your own Stripe account connected. |
Calendly and Acuity embeds Booking, quotes and invoices | Existing embeds keep working. | Included |
Popups Popups, free guides and testing | Exit intent, scroll, time and pages-viewed triggers. | Included |
Free guide wizard Popups, free guides and testing | A designed PDF, a landing page and email delivery. | Included |
Tests of two versions Popups, free guides and testing | Proposed for you. The winner is judged on real results. | Included |
Ad landing pages Popups, free guides and testing | Pages whose words match your ad's keywords. | Turn on |
Webinar registration Popups, free guides and testing | Registration pages, automatic reminders and the recording afterwards. | Turn on |
Waitlist pages Popups, free guides and testing | A signup page for what's coming, with one launch email from you. | Turn onSending the launch email needs your own verified sending domain. |
Social proof notices Popups, free guides and testing | Recent bookings, purchases and reviews, shown as visitors browse. | Turn on |
Personalized sections Popups, free guides and testing | Different content for mobile, returning or referred visitors. | Turn on |
Pricing page tests Popups, free guides and testing | Test your pricing page's words and layout, never the prices. | Turn on |
Lists with double opt-in Email marketing | Subscribers confirm before they join. | Needs setupNeeds your own verified sending domain. |
AI campaign drafts Email marketing | Drafted when a download, a new post or chat interest gives a reason. | Needs setupNeeds your own verified sending domain. |
Review queue Email marketing | Preview, confidence and audience size before you approve. | Needs setupNeeds your own verified sending domain. |
Unsubscribe and postal address Email marketing | On every email. | Needs setupNeeds your own verified sending domain. |
New post emails Email marketing | Subscribers get each new post two hours after you publish. | Needs setupNeeds your own verified sending domain. |
Weekly digest Email marketing | A weekly what's-new email to your blog subscribers, scheduled a day ahead so you can cancel it. | Needs setupNeeds your own verified sending domain. |
Best send time Email marketing | Each person gets the email at the time they usually read it. | Needs setupNeeds your own verified sending domain. |
A 'can't send yet' checklist Email marketing | Names exactly what is missing before anything sends. | Included |
Traffic and sources Reports | Visits, where they came from, top pages, button clicks and scroll depth. | Included |
Who's on the site now Reports | A live view of current visitors. | Included |
Per-page goals Reports | Set a goal on any page and see how it's doing. | Included |
Blog, customer and question reports Reports | One report for each part of the business. | Included |
Shareable report links Reports | Read-only, for a partner or an accountant. | Included |
Consent-aware tracking Reports | Tracking follows each visitor's consent choice. | Included |
Revenue credited to its source Reports | Payments made through Betterfy are credited to the contact, the page and the channel. | Included |
Morning briefing Morning briefing and approvals | Daily and weekly: what changed, what worked and what needs you. | Included |
Approvals Morning briefing and approvals | Every draft in one list, with 'Why?' on each and Undo afterwards. | Included |
Urgency alerts Morning briefing and approvals | Sent when a problem repeats. | Included |
Monthly recap Morning briefing and approvals | A monthly summary of the work Betterfy did. | Included |
Ask Betterfy Morning briefing and approvals | Ask a question with Cmd-K from anywhere in the app. | Included |
Activity feed Morning briefing and approvals | Everything the AI did, in one place. | Included |
Products, cart and checkout Online store | In your site's design, paid into your own Stripe account. | Needs setupNeeds your own Stripe account connected. |
Stock tracking and refunds Online store | Both from one screen. | Included |
Product recommendations Online store | Learned weekly from what sells together. | Needs setupNeeds the online store turned on. |
Reorder advice Online store | From your own 30-day sales and restock lead time. | Included |
Thank-you pages Online store | A tailored after-purchase page with one next step, reviewed by you before it goes live. | Turn on |
You stay in charge
Nothing important happens behind your back.
Every draft waits for your approval. Approve from the morning email in one tap, skip it, or undo it later. You choose how much Betterfy does on its own.

See your business on Betterfy before you decide anything.
Free. No account needed.No site yet? Join the waitlist.